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Dredge Brush Jig 3/8oz 5/0 Hook Only Dredge Brush Jighead 3/8 5/0Hook Only Evolution Jigs (Lead Free)
Dredge Brush Jig 3/8oz 5/0 Hook OnlyDredge Brush Jighead 3/8 5/0Hook OnlyEvolution Jigs (Lead Free)

The Dredge Brush Jig is an excellent jig for fishing brush or laydowns. It is made to handle big fish and fish where those big fish live. From light weeds, to heavy brush, or dragging down the side of laydowns and tree tops. As the jig falls it...

The Dredge Brush Jighead is an excellent jig for fishing brush or laydowns. It is made to handle big fish and fish where those big fish live. From light weeds, to heavy brush, or dragging down the side of laydowns and tree tops. As the jig falls...

The Evolution Jig is the first real innovative jig design to come along in over 40 years. Our NEW, Advanced Skirt Forward Technology, along with our virtually invisible Fluorocarbon Weed guard, makes this the jig of choice. Evolution is the only...







LizardZ™ Rage Toad ZinkerZ™
LizardZ™Rage ToadZinkerZ™

A smooth body style, curly tail, and natural-swimming legs converge to make LizardZ as enticing as they are versatile. These super-durable, salt-impregnated, buoyant lizards excelled when rigged Texas or Carolina style. Made of 10X Tough...

The Rage Tail by Strike King brings a revolutionary new look to soft plastics. Each Rage Tail Lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. The Rage Tail is designed with a specific purpose and...

As versatile as they are productive, super-tough, salt-impregnated ZinkerZ sink slowly and tantalizingly when fished unweighted. Rigged straight, Texas, Carolina, wacky, or drop shot style, ZinkerZ outfish other soft stick baits, and won't tear...







Mega Strike Scent Strike Back Spinnerbait Roland Martain Big Bass Spinnerbait
Mega Strike ScentStrike Back SpinnerbaitRoland Martain Big Bass Spinnerbait

MegaStrike Fish Attractant has accounted for hundreds of thousands of dollars on the Pro Tour. This scientifically formulated attractant took years to develop and is now ready to help you catch fish. The developer identified specific amino acids...

Behind the Design The Jointed mid section creates more vibration making it easier to be detected by the fishes lateral line. The StrikeBack spinnerbait also allows for a much deeper hookset because of the freedom in movement of the hook. Not...

Legendary fisherman Roland Martin teamed up with MegaStrike Inc. to revive the Roland Martin Big Bass Spinnerbait. This spinnerbait was designed to catch and hold up against trophy-sized fish. Using new and improved technology, the new Roland...








Owner 4x Jungle Flippin' Hook KVD Sexy Frog Owner ST36BC Treble Hook
Owner 4x Jungle Flippin' HookKVD Sexy FrogOwner ST36BC Treble Hook

The Jungle Flipping Hook was designed to withstand heavy braided line use and the toughest of conditions. Made with Zo-Wire™, the wire strength is stronger than other traditional high carbon steel wires. This means smaller hook wire...

Designed and approved by Kevin Van Dam, the Strike King KVD Sexy Frog is the finest, feature-packed frog-style bait ever from Strike King. Perfect for heavy cover and open water applications, it features a super sharp Gamakatsu hook, a soft...

Available in both corrosion-resistant black chrome finish, these are ideal for both fresh and inshore saltwater - either as replacement hooks for smaller profile lures or as a "stinger" when bait fishing. Features include round bends, plus three...







Owner Twistlock Flippin' Hook Noisy Flapper Strike King Jointed Structure Head
Owner Twistlock Flippin' HookNoisy FlapperStrike King Jointed Structure Head

The Twistlock Flipping Hook is a revolutionary new flipping hook. While traditional flipping hooks have straight shanks and tedious methods of securing bait heads to the shank, the TFH takes this category to a whole new level. With the patent...

Keitech Noisy Flapper Frog delivers a topwater turbulence that leaves all other buzzing frogs in its wake. Great for drawing spooky fish to the surface, the Keitech Noisy Flapper Frog features a patented leg design with sharp edges that catch...

Combining Strike King’s unique cobra-head design with a free-moving construction, the Strike King Jointed Structure Head delivers an enhanced movement that will bring your favorite soft plastics to life. Molded with a hook hanger along the...







Crazy Flapper Rage 10" Thumper Worm Rage Recon Worm
Crazy FlapperRage 10" Thumper WormRage Recon Worm

Keitech is proud to announce the release of our 1st. craw-type bait called the " Crazy Flapper". The 3.6-inch Keitech Crazy Flapper has 7 baits per pack The 4.4-inch Keitech Crazy Flapper has 6 baits per pack The "Keitech Crazy Flapper" can be...

The Strike King Rage 10' Thumper Worm is great for fishing areas with big bass, especially in the summertime. It's designed to have an increased 'flicker' action as it falls to help entice the big fish to eat. The unique Rage Tail design...

Strike King Rage Tail Recon Worm features a Rage flange on the tail for increased action similar to that of the popular Anaconda worm, and it also has a large ringed body for a softer, more natural feel to fish. The rings help it displace more...







Rage Shell Cracker KVD Perfect Plastics Swim'n Caffeine Shad Owner TWISTLOCK™ LIGHT with CPS
Rage Shell CrackerKVD Perfect Plastics Swim'n Caffeine ShadOwner TWISTLOCK™ LIGHT with CPS

The Strike King Rage Tail Shellcracker features a killer baitfish profile, solid soft plastic body, and Strike King’s patented Rage Tail design. A deadly flipping and pitching bait, it’s also a great choice for Texas- and...

The Strike King KVD Swim'n Caffeine Shad features the body style and profile of the original Caffeine Shad - now with a paddle tail for an incredible kicking action. Made with Strike King's Perfect Plastic formulation, the KVD Swim'n Caffeine...

TwistLOCKT LIGHT with Centering-Pin Spring (CPS-patent pending) is a lighter version of our TwistLOCKT bass hook. With guidance from bass fishing professional and lure designer Gary Yamamoto, the TwistLOCKT Light was created as the ideal hook for...







Rage Blade Blaster Wave Jig
Rage Blade BlasterWave Jig

A true multi-species spectacle, the Strike King Rage Blade Blaster provides a unique baitfish imitation that tempts fish into biting with an abundance of vibration. Whether it’s jigged vertically or worked with a straight retrieve, the...

Wave jig is a skirted jig built off the sway jig concept. The hook is not permanantly attached to the football head. This allows the hook to move freely when the bait is moved across the bottom or hooked up with a fish. The Wave jig has a 55...